Before choosing or building your own checkout for your store, you need to consider your business's sales strategies and goals, as well as the customer experience. However, there are general aspects that are essential when choosing an online checkout for your company. Check out the main ones below:
Speed and Objectivity
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It is very common to find checkouts that require excessive information or finland mobile database account creation. However, this can drastically affect your sales, as it makes the process tiresome for the customer and makes them lose the urge to buy. Therefore, opt for a straightforward payment page without “waffling”.
Furthermore, loading speed makes all the difference. According to Google, a website that takes more than 3 seconds to load does not have good performance, which can make the customer impatient and give up on the purchase.