Content Marketing Format – Text-based Content

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When you think of content marketing, blog posts, guides, and other text-based content probably come to mind first. That's logical, since there are already tons of texts on every conceivable topic available online. But what types of texts are there? And how can you use them specifically to inspire your target audience about your business and your products?

The Guide
One content format that can ideally provide content with high added value is the saudi arabia phone number data guidebook. While people used to look things up in books or specialist magazines, guidebooks on all sorts of topics are now widely available online. It's all the better if one of these guidebooks on a specific topic can be found on your website. The essence of a guidebook is to always be aligned with the needs of users and customers; otherwise, it simply doesn't fulfill its purpose.

Advantages of the guide format
Expertise in one’s own field is competently underlined
The target group is given a solution approach – this creates real added value.
This content format is ideal for SEO optimization of a website.
Learn more about SEO optimization here!

No matter the field, advice topics can be found in every area. For example, a dog website might create a guide on "puppy training." A travel agent might compile special tips for their next trip that replace a travel guide or at least provide a good first impression of the country. A fashion e-commerce company, meanwhile, has the opportunity to work with detailed shopping guides that help customers make the right decision.

Furthermore, a guide doesn't always have to be found in the form of a more or less rigid text on a website. Other forms such as white papers, instructions, e-books, and tutorials are also ideal for guide content.