What are acquisition filters in Leadfeeder? The acquisition filter is a fancy-pants term for a feature that lets you sort and filter traffic based on how traffic found your site -- or, you know, how you acquired them. Clever name, right? For example, these filters let you see which leads came to your sales funnel from a specific ad, so you can better understand how that campaign is #winning.
Or, you can view leads that come to your site directly by typing in your URL via the Referring URL filter. Lead source acquisition Leadfeeder has a total of eight acquisition filters, including: Ad content:Leads that have seen a ecuador business email databasespecific ad Campaign: leads that have followed a specific campaign Keyword: Leads that used a specific key term Referring URL: Leads that came in from a specific UTM parameter Source: Filtered search that allows you to see leads from a specific source, such as those that came directly to your site source = "direct.
" Medium:- for example, organic, CPC, or referral Source/Medium: Combines both source and medium. For example, if you want to see organic search from Bing, you'd filter for: “Bing (source) / organic (medium)” All these filters allow you to see the true effectiveness of your awesome marketing activities and the sources of traffic. It can also tell you which leads then went on to fill out contact forms, made a phone call, or swiped right on your Tinder photo.