7 Tips to Strengthen Customer Relationships with WhatsApp Business Platform

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The winter sales start on January 11, 2023 and will end on February 7, 2023. As every year, it is a must for the French, with a budget that has increased from an average of €200 per person in 2020 to an average of €240 in 2022. Given the slowdown in growth expected in 2023, these sales could be strategic for millions of households.

But on the business side, how can you stand out from the crowd in a competitive environment, and above all, how can you optimize your marketing investment in the 2023 winter sales?

In an era of hyper-personalization, you could post on your social networks and find yourself among thousands of posts, or choose a new communication channel, which could allow you to organize private sales, share your catalog before the opening of sales, personalize your communications and exchange securely and privately with your customers and prospects...

WhatsApp Business? An innovative communication channel that fits into a long-term customer relationship strategy…
What are the features of WhatsApp for Business?
Tools to help you have richer communications with customers.

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Image, video support

Add interactive media to your messages for a higher level of customer engagement

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Company profiles

Provide address, description, email address and website, in an environment pakistan whatsapp list that includes your business identity

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Two-way chats

Provide customer service interactions in a familiar environment

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Read receipt

Make sure your message gets to the customer quickly and easily.

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Multiple operating system support

Send messages to all recipients who have the WhatsApp application installed on their mobile.

WhatsApp Free Trial
Is a great customer experience one of your company’s key selling points? Today’s customers aren’t just looking for competitive prices and innovative products. They’re now also looking for companies that focus on delivering positive customer experiences and building lasting relationships.

It’s no surprise then that conversations are a central part of the customer experience. By having relevant conversations that provide value to customers, you can increase their satisfaction, trust, and loyalty.

Here are some tips to help you achieve this using WhatsApp Business, the world's most popular messaging platform :

Develop a document or style guide on the tone of voice you want to use and stick to it . This will give your customers a consistent experience, no matter who they talk to in your company or what channel they use.
Personalize engagements . Customers want to feel special, not just another sales number. According to McKinsey’s Next in Personalisation 2021 report , 71% of consumers expect personalized messages and 76% feel frustrated when they don’t get them.
Focus on conversation . Start conversations and avoid one-way notifications. WhatsApp allows for two-way communication, which, combined with the platform’s user-friendly nature, makes customers feel like they’re talking to friends, not a business.
Avoid sending too many messages . Don’t spam your customers as it can impact their experience and, consequently, your Quality Score on WhatsApp.