Solutions for an increasingly engaging CX

[nurmohammadkhan]

Brands are increasingly adopting a data-driven approach , with the aim of offering a personalized customer experience . Faced with consumers who are attentive to the quality and timeliness of immediate and detailed responses, companies in the Rental sector can rely on the most advanced tools available today, which are based on artificial intelligence and machine learning :

Chatbot
Virtual Assistant
Custom videos
Chatbots can be used to quickly answer questions about less complex issues. They slovenia whatsapp resource are built to guide the consumer in solving a problem by providing immediate content. If the answer they give is not satisfactory, they are able to autonomously transfer the request to a human operator who takes charge of it, already having a clear idea of ​​the difficulties. Chatbots can be integrated into the company website, or into social channels (e.g. Facebook Messenger). While it is true that chatbots extend the perimeter of communications between consumers and brands, it is also true that they have many limitations: they are not able to manage textually complex requests or more than one request at the same time.

Virtual assistants , AI solutions that are more advanced than chatbots, have the ability to learn information from the context in which the conversation with the user is taking place and to interpret it. This means, for example, that the virtual assistant is able to understand requests even if they contain typing errors, misprints, and inaccuracies. Furthermore, thanks to the sentiment analysis capabilities of the message in question, virtual assistants are able to formulate informed hypotheses about the user's state of mind, on the basis of which they then respond in the most effective way.