The positive thing is that social organizations have a sea of financing opportunities, with different characteristics, amounts and methods to achieve this fundraising. These opportunities can be organized into two large categories:
One of these is the funds generated , which depend directly on the management of the organization and where creativity plays a central role. Here we find the sale of products and services, collections, events and direct work with companies, among others.
In another category, there are the requested funds , which come from both public and private institutions and where social organizations compete through application processes.
And how can I organize these opportunities into something concrete for my organization?
With a financing plan! It is a tool that allows us to identify and describe what the various sources of resources will be for my organization, designing a plan according to the goals we have established and the opportunities that exist.
It is very important that in order to develop this plan, we know very well:
Where we are as an organization: knowing our weaknesses, strengths and the environment that surrounds us.
Where we want to go: defining how much I should raise and for what purposes.
What do we have to do to achieve this: map the different financing opportunities and the actions that I need to carry out.
These elements are then transformed into financing goals , specific objectives and a Gantt chart that will allow us to put our financing plan into practice.
Do you think your organization needs to organize its funding sources?
Would you be interested in making a financing plan?
If you think this tool can be useful for the management of your organization, we cordially invite you to our Foundation Financing course , where you can learn how to design a financing plan for your organization, as well as other tools and methods for fundraising. Sign up!