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6 Email Marketing Strategies That Convert (+ Why You Should Care)

Posted: Mon Dec 23, 2024 8:19 am
by rUparaHmaN012
Let’s face it: email marketing isn’t just about sending newsletters anymore. It’s a full-blown war zone, and your inbox is the battlefield. Millions of messages bombard us daily, competing for precious seconds of attention. So how can you, the email sender, cut through the noise and turn those clicks into customers?

The truth is, cutting through inbox clutter and driving conversions is no easy feat. You’re competing with promotional blasts, social media notifications, and that ever-present Netflix lebanese phone numbers database queue notification (don’t lie, we’ve all been there). It’s enough to make even the most seasoned marketer despair.

But first, why bother with email marketing in the age of social media and flashy platforms? Because email is still the king of engagement. It’s your direct line to your audience, a personal space where you can build trust, foster relationships, and drive conversions with razor-sharp precision.

Why Should You Care About Email Marketing?
There are 4 billion daily email users. This number is expected to rise to 4.6 billion by 2025 (Statista, 2021). The average inbox receives over 100 emails per day. There is a lot of competition vying for your audience’s attention.

There is a lot of potential for businesses like yours. You can send targeted messages, promote your campaigns, and connect deeply with your audience.

Additionally, nearly 55% of global website traffic is generated from mobile devices, excluding tablets. (Statist, 2022). This means that your audience has easy access to their emails even on the go. They no longer have to wait until they get home to check their emails.