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Keep it optimized for mobile devices

Posted: Mon Dec 23, 2024 9:01 am
by rUparaHmaN012
Typically, people tend to look at their mobile devices about 58 times a day, and almost 52% of these instances, equivalent to about 30 times a day, occur while they are at work.

As is proverbial, you would be shooting yourself in the foot if you didn’t recognize the impact of mobile devices on your email marketing strategy, especially in a world where lebanon phone number approximately 6.29 billion people own smartphones.

If your email marketing campaigns are not optimized for mobile, you risk losing 42.3% of recipients who may delete your emails, rendering your hard work ineffective.

So how do you keep your emails mobile-friendly?

First, make sure your email design is responsive and adapts to different screen sizes. Use a single-column layout, keep font size at a readable level, and avoid using too many images or large files that can slow down loading times.

Also, make sure any clickable elements, such as buttons or links, are large enough to be easily tapped on a mobile device.

Testing your emails on both desktop and mobile devices before sending them can help you make sure they look good and are easy to read on different devices.