Even after I decided on the main points, there was still a lot of choice in the style of the characters. So I start playing with proportions and smoothness of lines.
I'm drawing one of the sketch variants with a character. I decided to start, of course, with the character designer.
Already at this stage, an idea arose on how to add a twist to the project: using elements with transparency. This makes it possible to diversify the illustration with background spots.
It was decided to leave the color, linearity, combination of transparent elements and background, but to work on the proportions. As a result, I came to a more "serious" style, which I further refined by adding partial filling.
I approved this stylization and execution with my colleagues from the marketing department. And then I moved on to drawing the rest of the characters and mandatory elements.
Even after I decided on the main points, ig database there was still a lot of choice in the style of the characters. So I start playing with proportions and smoothness of lines.
I'm drawing one of the sketch variants with a character. I decided to start, of course, with the character designer.
Already at this stage, an idea arose on how to add a twist to the project: using elements with transparency. This makes it possible to diversify the illustration with background spots.
It was decided to leave the color, linearity, combination of transparent elements and background, but to work on the proportions. As a result, I came to a more "serious" style, which I further refined by adding partial filling.
I approved this stylization and execution with my colleagues from the marketing department. And then I moved on to drawing the rest of the characters and mandatory elements.
Step 2. Develop a stylistic concept
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