USA Data Set

The two main objectives of marketing management are to maximize the company's market share in the overall industry, as well as customer satisfaction within their market share.

Increase in market share
Market share is a benchmark measure of your company's share of your industry or product category. Because of this, it can be used as an indicator of your marketing and sales performance relative to your competitors (although profits and other financial aspects make market share a poor indicator of your competition's overall success).

Increasing market share is an important marketing goal because it demonstrates rcs data qatar your brand's influence in the market. A larger and growing market share can mean:

you have managed to reach and win a large portion of your potential customers.
existing customers repurchase enough products for new customers to create positive net customer growth.
your brand or product has a positive and growing reputation in the industry.
And of course, all of this can be a sign of revenue growth and other important goals for the business as a whole.