7. Customer service to save time.

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As a museum or park, your strength lies in providing an unforgettable visitor experience. So it pays if the ticketing partner you choose also offers customer support. These providers often have more expertise and knowledge to answer technical questions related to the system, can respond quickly to issues, and have effective tools to handle multiple requests simultaneously. This way, your visitors receive quick and clear answers to their questions, which improves their overall experience.

8. Marketing possibilities.
It is convenient that your partner offers marketing possibilities, allowing you to send emails, WhatsApp messages and SMS from the same platform. Collect all visitor information in the customer data platform and inform them about their upcoming visit or ask for feedback in just a few clicks. Record preferences, such as which exhibition someone is going to visit, whether they have a membership card and the type of ticket they purchased (e.g. senior, student, etc.). Based on this data, you can automatically send interesting promotions. For example, if a person has shown previous interest in an artist with a new exhibition, send them an email with a great offer. This way, you stimulate ticket sales in a smart and efficient way, which is also beneficial for your visitors.

9. Integration of online marketing platforms.
Of course, you also want to know how your marketing efforts on external sources are doing. It is therefore important that your ticket shop is integrated with Google Analytics 4 or Meta. Without this integration, it can cost you a lot of extra work and time. Thanks to the integration, you can see directly where the majority of traffic comes from, which channels generate the most conversions and which specific campaigns are the most effective. With this information, you can improve your marketing campaigns, allocate your budget more efficiently and ultimately sell more tickets.

Don't forget these features
Of course, there are many other important features that almost every system has. When choosing an online ticketing software, it is a good idea to check whether these features work properly. Consider the following:

Time slots for smooth entry

Donation module to generate additional income

Groups and schools module to easily organize reservations for groups

Scan application to download on your mobile phone

Advanced reporting and analytics

The ticketing system for your museum or park
After reading this article, it may seem like there is a pretty exhaustive checklist to consider. cmo email lists ral major museums and parks. This system is perfectly designed to provide a seamless visitor experience, both online and offline, specifically for museums and parks. Based on industry feedback and new technologies, we are continuously developing and improving this system. Thanks to this innovative approach, we guarantee a ticketing software system that is always up to date and meets your expectations and needs.