The Best Time to Send Your Newsletters and Emailings
Posted: Thu Dec 26, 2024 6:37 am
When is the best time to send a newsletter or email?
This question is on the minds of all marketing and emailing professionals, responsible for setting up campaigns. Inevitably, we expect results, performance, and engagement from targets...
Sending an email at the right time is essential if you want your campaign to be successful.
Beautiful design, interesting content, and a compelling subject line are not enough. If you don't choose the right time to send your newsletter or email, there's no way you'll get good opening rates.
Remember, in an effective inbound marketing strategy , personalization belgium telegram data essential: the right message must be delivered to the right person, AND at the right time .
It is therefore essential to define the ideal time to broadcast your email campaign in order to guarantee its success.
But what is the best time to send an email? What is the right day to send your email campaign ? What is the right time to send a newsletter?
The answer depends on several criteria, including the field in which you specialize, but also your target/personas.
Discover the best times to send your email campaigns to increase their performance (ROI).
Table of Contents
What are the best days to send an email?
Tuesday and Thursday: the preferred days to send your email
Monday and Friday: the worst days to send your email campaigns
What to do on Saturday and Sunday?
For your newsletter, choose a fixed day
What are the best times to send an email?
Marketing Events
For BtoB companies
Define the best time to send your emails: study the behavior of your targets
With the “Predictive Send” feature, you no longer have to guess when the right time is
What are the best days to send an email?
Tuesday and Thursday: the preferred days to send your email
According to statistics, Tuesday is the best day to send a newsletter. If you have a second email to send, Thursday can be a good day.
This gives your prospect 48 hours of respite. Wednesday is also a good day to send an email.
sending emailing
Monday and Friday: the worst days to send your email campaigns
Most of your recipients check their emails at work, and the first thing they do after their weekend, and therefore on Monday, is to deal with the countless emails that are waiting for them in their inbox.
As a result, they don't pay attention to all the emails ; some will even be deleted before they've even been read... And you don't want that to be the case for you, do you?
For Friday, it's a bit the same thing: your targets are either head in the clouds organizing their weekend, or already gone for the weekend.
So remember: to attract the attention of your readers and make sure they take the time to read your emails , avoid sending your emails and newsletters on Monday and Friday!
What to do on Saturday and Sunday?
It is well known that online activity decreases significantly on weekends. Most people prefer to spend time with their family and not check their emails on weekends. However, people who do not have time to check all their emails during the week may be tempted to do so on weekends, especially on Sundays. But that is
It is difficult to determine whether Sunday is a good day or not: many people will ignore their emails in order to relax. On the other hand, Sunday is the best time to shop online. If you are in B2C, Sunday can be an interesting day.
This question is on the minds of all marketing and emailing professionals, responsible for setting up campaigns. Inevitably, we expect results, performance, and engagement from targets...
Sending an email at the right time is essential if you want your campaign to be successful.
Beautiful design, interesting content, and a compelling subject line are not enough. If you don't choose the right time to send your newsletter or email, there's no way you'll get good opening rates.
Remember, in an effective inbound marketing strategy , personalization belgium telegram data essential: the right message must be delivered to the right person, AND at the right time .
It is therefore essential to define the ideal time to broadcast your email campaign in order to guarantee its success.
But what is the best time to send an email? What is the right day to send your email campaign ? What is the right time to send a newsletter?
The answer depends on several criteria, including the field in which you specialize, but also your target/personas.
Discover the best times to send your email campaigns to increase their performance (ROI).
Table of Contents
What are the best days to send an email?
Tuesday and Thursday: the preferred days to send your email
Monday and Friday: the worst days to send your email campaigns
What to do on Saturday and Sunday?
For your newsletter, choose a fixed day
What are the best times to send an email?
Marketing Events
For BtoB companies
Define the best time to send your emails: study the behavior of your targets
With the “Predictive Send” feature, you no longer have to guess when the right time is
What are the best days to send an email?
Tuesday and Thursday: the preferred days to send your email
According to statistics, Tuesday is the best day to send a newsletter. If you have a second email to send, Thursday can be a good day.
This gives your prospect 48 hours of respite. Wednesday is also a good day to send an email.
sending emailing
Monday and Friday: the worst days to send your email campaigns
Most of your recipients check their emails at work, and the first thing they do after their weekend, and therefore on Monday, is to deal with the countless emails that are waiting for them in their inbox.
As a result, they don't pay attention to all the emails ; some will even be deleted before they've even been read... And you don't want that to be the case for you, do you?
For Friday, it's a bit the same thing: your targets are either head in the clouds organizing their weekend, or already gone for the weekend.
So remember: to attract the attention of your readers and make sure they take the time to read your emails , avoid sending your emails and newsletters on Monday and Friday!
What to do on Saturday and Sunday?
It is well known that online activity decreases significantly on weekends. Most people prefer to spend time with their family and not check their emails on weekends. However, people who do not have time to check all their emails during the week may be tempted to do so on weekends, especially on Sundays. But that is
It is difficult to determine whether Sunday is a good day or not: many people will ignore their emails in order to relax. On the other hand, Sunday is the best time to shop online. If you are in B2C, Sunday can be an interesting day.