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58. Pre-Suasion: A Revolutionary Way to Influence

Posted: Sat Dec 28, 2024 5:19 am
by zihadhosenjm90
58. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini.
Best Business Books Pre-Suasion
I’ve already read Robert Cialdini’s seminal business book, Influence, and this one is a fresh new take on how to master the art of persuasion. His key finding, surprisingly, is that persuasion is less about the content of what you are trying to persuade somebody about, and more about your timing. As with a good comedian, if you want to be an effective persuader, you need to master your timing perfectly. For you to effectively persuade someone else of anything, you first need to “presuade” them. I.e. you need to buy afghanistan number list the person’s state of mind before anything else.

The reason Pre-suasion makes my list of the best business books, is because it provides a phenomenal range of sales techniques that you can use to lay the groundwork for persuading someone to make a deal, or you can watch out for when someone is trying to use those techniques on you.

59. A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas by Warren Berger.
Best Business Books Beautiful Question
In this business book, author Warren Berger argues that one of the most powerful forces for igniting change in business is intelligent questioning. To get a great answer, you need to ask the perfect question. Imaginative questioning can help you identify and solve problems, pursue fresh opportunities and come up with game-changing ideas.

It appears that the world’s most creative, successful people are expert questioners. Questioning is, of course, the nurturing point for innovation. Kids start out asking questions but appear to lose that ability as they age. One of the biggest reasons I chose this to be included on my list of the best business books is because (like the author) I believe that in order to advance society to it’s fullest potential, we need to reignite our questioning skills.