You won't necessarily close a deal with a competitor
Posted: Sat Jul 12, 2025 6:58 am
Digital marketing has been the key to great opportunities for many companies across all sectors, and this does not exclude the healthcare sector.
Whether for health clinics, insurance companies, or hospitals, it's opening huge doors, and more than that, it's great for anyone who needs to handle data.
According to the magazine Medicina S/A, a survey revealed that approximately 85% of Brazilian hospitals plan to invest in digital resources.
It is worth remembering that the healthcare sector accounts for approximately 9% of GDP, according to the Ministry of Health, which in itself is already a lot.
And with digital marketing, you can attract even more customers, potential suppliers, and partners.
Because in the digital world, we're constantly collecting data, and this shop collection is what allows us to contact thousands of people. But remember to apply the LGPD to your data usage.
Now, let's get to the tips:
Partnerships
A very valuable tip in the digital world is to partner with other companies and well-known personalities. But remember, you should partner with someone who aligns with your business's values.
And , but it could be another company in the area that provides a complementary service to yours, these are called indirect competitors.
For example, if you care for children and offer a children's health plan , partner with someone who is knowledgeable in that area and can explain the importance of having this type of plan, the benefits of routine checkups, and what it covers.
Nowadays, the internet is the first place we go to look for something or an opinion, and to avoid falling under the radar, you need to have a website .
But simple isn't enough; it needs to be fast, have contact forms, and other tools that make it easy to use. Otherwise, your audience might not like it and leave without even understanding what you offer.
There are many ways to do digital marketing today. You can explore thousands of strategies, and there are still many more out there.
Whether for health clinics, insurance companies, or hospitals, it's opening huge doors, and more than that, it's great for anyone who needs to handle data.
According to the magazine Medicina S/A, a survey revealed that approximately 85% of Brazilian hospitals plan to invest in digital resources.
It is worth remembering that the healthcare sector accounts for approximately 9% of GDP, according to the Ministry of Health, which in itself is already a lot.
And with digital marketing, you can attract even more customers, potential suppliers, and partners.
Because in the digital world, we're constantly collecting data, and this shop collection is what allows us to contact thousands of people. But remember to apply the LGPD to your data usage.
Now, let's get to the tips:
Partnerships
A very valuable tip in the digital world is to partner with other companies and well-known personalities. But remember, you should partner with someone who aligns with your business's values.
And , but it could be another company in the area that provides a complementary service to yours, these are called indirect competitors.
For example, if you care for children and offer a children's health plan , partner with someone who is knowledgeable in that area and can explain the importance of having this type of plan, the benefits of routine checkups, and what it covers.
Nowadays, the internet is the first place we go to look for something or an opinion, and to avoid falling under the radar, you need to have a website .
But simple isn't enough; it needs to be fast, have contact forms, and other tools that make it easy to use. Otherwise, your audience might not like it and leave without even understanding what you offer.
There are many ways to do digital marketing today. You can explore thousands of strategies, and there are still many more out there.