information into a flag in
Posted: Tue Jan 07, 2025 6:33 am
For example, if a customer’s ‘Shipping city’ is 'New York' but the field ‘City’ is blank, it’s worth also completing ‘City’ as 'New York' for future targeted campaigns. Create flags to consolidate data. For example, say you get two separate lists from your old ESP, one for Customers and one for Subscribers. It’s worth turning thisthe database file you compile, so you
have a single source of truth. These actions may take some time in Excel, kenya number screening but clean and concise data is the basis for email marketing success, after all! 3. Project-manage the migration process It goes without saying that to deliver an ESP migration you will need to put on your project manager hat. Like any other project, it is prone to delays, blockers and miscommunication. Make sure you get ahead of the problems by creating a project plan. Collaborate closely with your internal stakeholders as well as your external stakeholders — aka the support team, account manager (if available), and technical team of your new ESPs. This will be the key in completing the transition on time and with minimal frustration! Scheduling a weekly check-in with the ESP team is a good idea to ensure progress is made according to plan.
have a single source of truth. These actions may take some time in Excel, kenya number screening but clean and concise data is the basis for email marketing success, after all! 3. Project-manage the migration process It goes without saying that to deliver an ESP migration you will need to put on your project manager hat. Like any other project, it is prone to delays, blockers and miscommunication. Make sure you get ahead of the problems by creating a project plan. Collaborate closely with your internal stakeholders as well as your external stakeholders — aka the support team, account manager (if available), and technical team of your new ESPs. This will be the key in completing the transition on time and with minimal frustration! Scheduling a weekly check-in with the ESP team is a good idea to ensure progress is made according to plan.