Are you feeling ready for the holiday rush? Or does it suddenly feel like usa numbers list there's less time than you thought to prepare? Don't worry! Before you launch your holiday campaigns,Here's a digital marketing checklist to follow to make sure you're all set up for success:
Whether you’re using search, display, video, or app ads, use the checklist below to make sure your campaign is set up for maximum performance.
Make sure your keywords and copy are optimized and error-free . This is one of the easiest things to check, but brands often overlook it in the rush to launch. It is essential that your copy is free of grammatical and typographical errors, not only for the success of your advertising campaign , but to avoid damage to your brand image.
Check product feeds
If you run Google Shopping ads, be sure to check your product feed and Google Merchant Center in advance . Look for any errors or warning messages that you need to resolve. This will help prevent your account from being suspended during the holiday season, when downtime is most damaging.