The evolution of technology and infrastru

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We are immersed in an era where the volume of data generated is growing in volume and at a significant rate, hence the importance of data mining.

The evolution of technology and computing power allows us to acquire knowledge and competitive advantages through its exploitation through mining.

Old storage systems are not able to provide sufficient capacity for management, dubai phone number list giving way to systems capable of handling writing and reading functions with greater capacity and speed.
cture allows us to access and generate a greater amount of data from banking transactions, online commerce, robotization or interaction between devices, among others.

Interpreting them through manipulation to find associations, relationships, trends or patterns allows them to be converted into information that can be interpreted by humans.

The ability to obtain information offers a competitive advantage by facilitating decision-making in any area or sector in an objective manner.

Finally, the possession of information combined with experience and study over time allows us to acquire the knowledge that fosters the actions necessary to achieve the objective, which may be an increase in sales or an improvement in efficiency.

Nowadays, data exploitation can be directed at any sector, whether to improve our customer acquisition rate, sales volume or to improve the efficiency of our operations to reduce costs.

Everything suggests that no company can afford not to consider increasing its analytical capabilities, either to maintain its position in the market or to grow.

Competitive research and analysis

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